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Internet Usage

Find out how people use the internet – including frequency, hours, devices, and activities – and why some people don't.

In Asia Pacific, Thai women spend the most time online.

How many hours do you spend online on a usual weekday?

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Women in India spend the least time online in Asia Pacific.

How many hours do you spend online on a usual weekend day?

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The majority of non-internet users in Asia Pacific would use a mobile phone to get online.

Which device would you use to get online?

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Internet users in Thailand see twice the benefit of accessing information than non-internet users do.

Learning about the broader world is a major benefit of being online. Agree or disagree?

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Philippine women are more likely than men to see the internet as a valuable tool for communication.

Communication is a major benefit of the internet. Agree or disagree?

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Women in Australia have a higher appreciation of on-demand information than men.

Being able to access anything, anywhere is a major benefit of the internet. Agree or disagree?

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Indian women are online almost exclusively on smartphones.

Which devices do you use to go online? — Smart Phone

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53% of Indonesian women who are not online would like to get connected with the help of a friend or family member.

How would you prefer to learn about getting online? — Through a friend or family

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02

Family & Home

Explore the gap between belief and reality of how people handle housekeeping and child-rearing, and where they think the internet can help.

Almost half of Japanese men don't think they should equally share childcare.

Men and women should share childcare equally. Agree or disagree?

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Among couples, 75% of women feel they take charge of childcare, versus 16% of men.

Who is mainly responsible for taking care of your kids?

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Almost half of all Japanese men don't feel they should equally share household chores.

Household chores should be equal. Agree or disagree?

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Men think they share double the housework women say they do.

Who does most of the daily chores at home?

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Less than 40% of women see the internet as a household tool.

The internet helps me manage things at home. Agree or disagree?

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Only 1 in 5 Japanese women see the internet as an educational tool for children.

The internet is a great place for children to learn. Agree or disagree?

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3/4 of Malaysian women see the internet as a communication tool.

The internet helps me connect with people who matter to me. Agree or disagree?

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03

Work and Career

Learn how people think about their current and future working situation, including work-life balance and career development.

In Indonesia, about 40% of women would rather start a company than work for one. (Age: 25-34)

Workwise, where would you like to be in the next 5 years?

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Almost 90% of Korean women don't use video calling.

Do you use video conferencing?

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67% of Vietnamese women utilize file sharing online.

Do you use online file sharing services?

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1/4 of Korean women feel that their work-life balance has decreased over the past year.

How would you describe your work-life balance now, compared with a year ago?

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In Japan, only 20% of women believe that their working hours will become shorter.

Do you think working hours will become shorter in the future?

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In Thailand, women are 10% less confident than men that there are job opportunities for them.

I have lots of job options available. Agree or disagree?

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In India, optimism regarding job related skills is 22% higher for women who are already online.

I have the right skills for the job I want. Agree or disagree?

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Optimism regarding their own potential for promotion is 19% higher for those Vietnamese women that are already online.

The work I do gets recognized and rewarded. Agree or disagree?

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Optimism regarding their own future career is 23% higher for those Indonesian women that are already online.

I have a career plan. Agree or disagree?

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04

Online Learning

Discover how people think about online learning, what they're interested in, and what they expect.

In Thailand, over 80% of internet users see its potential as an educational tool.

The internet is a great place to further my education and grow my knowledge. Agree or disagree?

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Compared to Australian men, 11% more women agree that the internet is a great informal learning tool.

The internet is the best place for informal learning. Agree or disagree?

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More than 80% of Indian women who are online see the internet as the best tool for formal education.

The internet is the best place to study. Agree or disagree?

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More than 3/4 of Vietnamese women who use the internet are interested in online learning.

How likely are you to do an online course?

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05

Social Values

Learn about social values related to decision making, socialization, role models, and employment.

Indonesian women who are online show more independence in decision-making.

I am able to make decisions about what is right without consulting other people. Agree or disagree?

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More than 80% of Philippine women make decisions based on family values.

I make choices based on what will make my family proud. Agree or disagree?

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In the Philippines, women are more mindful of fitting in than men.

Fitting in is important to me. Agree or disagree?

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In Indonesia, women who use the internet are 25% more likely to socialize with people who share their interests.

I spend time with people who share common interests hobbies or activities. Agree or disagree?

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Internet usage increases Indian women's likelihood to extend their success to others in a ripple effect.

I want to help others succeed as I do. Agree or disagree?

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3 in 4 Japanese women have no female role models in their community.

I am inspired by women around me. Agree or disagree?

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Connected women in the Philippines are less impacted by peer and social pressure than non-internet users.

I think society will judge me. Agree or disagree?

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Connected Indonesian women are more optimistic about their future than non-internet users.

My future is wide open. There are lots of different paths I can take. Agree or disagree?

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Japanese men's belief in equal job opportunity is 10% lower than women.

Everyone should have an equal chance at getting a job, regardless of gender. Agree or disagree?

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In Korea, only 1 in 3 women believe they have an equal chance at getting a job.

Do you believe that men and women are equal when it comes to job opportunities?

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Only 1 in 2 men in Indonesia believe that working mothers should be able to go back to work.

When women become mothers, they should be able to continue working full time. Agree or disagree?

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2 in 3 people in Japan don't see mothers coming back to work full-time

Women can continue working full time when they have kids. Agree or disagree?

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